RANK TRACKER TOOL

For tracking your website’s SEO position Search Engine Results Page (SERP) is the best tracking tool for specific keywords. This SERP tool allows you to compare the changes in keyword positions with your competitors and shows you changes in them. A SERP keyword tracking tool will also help you to put your Search Engine Optimisation (SEO) strategy on the right track so that you can monitor keyword rankings for different pages and to see what is working in your business and if your keyword rankings are going up and your organic traffic is increasing then it means you your SEO efforts are working while on the other hand, this SERP tracking tools will immediately notify you when your keyword ranking drops thus this allows you to quickly implement a fix so that you do not lose any sales revenue and another benefit of using rank tracking tools is that you can keep an eye on your competitors and see which search terms they are ranking on and find new keyword opportunities for your website. Some of the best SEO rank tracking tools for keyword tracking are listed below. 

The best rank tracker tool for monitoring your keyboard rankings is SEMrush and it is a complete SEO tool kit preferred by many digital marketing professionals. For WPBeginner and other companies also we use this tool and with the help of SEMRush’s position tracking feature, you can track and monitor the movement of your sites keyword rankings this tool also shows which search terms are in the SERP features like the featured snippets, Google site links, or knowledge panel. An overall landscape of your rankings is given by SEMrush by showing you have many such terms are in the top 3, 10, 20 and 100 and you can even see your ranking distributions over time. 

The most powerful feature of SEMrush is that you can track your competitor’s keywords as well and you can add up to 10 URLs of your competitors and track their search engine performance as well as you can use SEMrush to perform keyword research, find backlink opportunities, conduct a detailed competitor analysis, find paid keywords, track social media performance and more. Another excellent rank tracker tool is Ahrefs. It is similar to SEMrush and is also a comprehensive SEO and digital marketing platform. You can add your website or connect your Google search console account with the help of its rank tracker with Ahrefs to import projects. 

Next, you need to add the keywords you want to track to your Ahrefs dashboard. An overview of your search engine rankings is shown by Ahrefs and you can see your visibility percentage, traffic, average position, SERP features and changes in position. For each keyword, you can use see their current position, search volume, total traffic and keyword difficulty. In the Ahrefs Rank Tracker tool you can add up to 10 competitors but if you are looking for more in-depth competitor analysis then we suggest using its other features you can enter a URL for instance in the Site Explorer feature and find the number of backlinks, organic keywords and identify content gaps. 

You can use Ahrefs for conducting a site audit, use keyword Explorer for researching search terms for your content and more.The best Google Analytics plugin for WordPress is MonsterInsights which allows you to easily set up Google Analytics in WordPress and view the data you need right in your WordPress dashboard. MonsterInsights helps you to monitor keyword rankings inside the WordPress admin area and you can view the search console report to see your site’s top 50 Google search terms as well as know where you rank for them as it will also show the number of clicks, click-through rate(CTR), impressions and the average position for each keyword. Next, a powerful SEO Toolkit SERPWatcher by Mangools allows you to easily track SERP for your business. 

You can get complete access to their SERPChecker, Keyword finder, link miner and Site Profiler tools which makes Mangool a good alternative to some costly SEO platforms. You can get started in just a few seconds with the help of this user-friendly tool you simply have to add your website select the allocation you want to track then select the platform desktop or mobile and then enter your keywords. You get a detailed picture in the SERPWatcher report of how your website is performing in SERPs and it shows you each keyword’s ranking as well as changes in position, average position, best position, search volume and estimated visitors per month.

Another great tool to monitor SERPs for your business is SE Ranking which is very easy to use and helps you keep your SEO strategy on track you can monitor your website search terms using its keyword rank tracker features on Google, Yahoo, Bing and YouTube. SE Ranking also lets you track keywords based on your geographic locations and devices. So to start you can use the SE Rankings wizard by entering your site’s URL and adding keywords you want to track and specifying the search engines and country. For tracking, you can even add up to 5 competitors and connect the tool to your Google analytics and Google search console accounts. 

Lastly comes the Serpstat tracking tool which is an SEO solution. It can be used to analyse your website and conduct keyword research, find backlinks and monitor keywords. This tool also offers a clean dashboard where you can control all your settings and perform different actions. You need to go to the rank tracker options to track your search term rankings and after that, by entering your website details you need to create a new project and have to select your search engine options and have to add the keywords you want to monitor. You are allowed to view the position changes of your search terms using Serpstat and you can compare them with your competitors as well as a group your keywords and much more from your dashboard. More visual reports and an intuitive dashboard are offered by SERPStat and you can get charts and graphs that give you a clear vision of your reports which you can further drill down.

Credit- https://www.wpbeginner.com/showcase/best-rank-tracker-tools-for-serp-keyword-tracking/